About Us

FS Holding is an international company with many years of experience in the production, distribution, and retail of gaming and esports accessories, premium plush merchandise, and peripherals in the CIS, Ukraine, Europe and the USA.

We are a top player in the global licensed merchandise market, in the field of esports, entertainment, and video games. In 2020, FS Holding merged assets with TECHIIA holding.

Yuri Antoshkin

Yuri Antoshkin

Yuri Antoshkin

Managing Partner at FS Holding and WP Merchandise!, Representative Director of TECHIIA (Cyprus Office)

An expert in brand strategy development for international technology companies, an expert in the creation of production facilities, international distribution of IT devices, and licensed esports merchandise.

Yuri held his first management position in an IT product company while studying at the university. From 1996 to 2004 he was improving his management skills in technology companies. In 2004, he headed the distribution of AMD processors at the international company Asbis Enterprises PLC. From 2006, he started to build the Prestigio brand from scratch - first, as the Chief Operations Officer, and then as the CEO. Due to his work, the brand's turnover grew from $16 million to $463 million per year.

In 2016, he entered the esports world. Yuri created FS Holding, which manufactures and distributes various gaming products and licensed esports team merchandise.

In November 2020, TECHIIA merged the assets of FS holding and WP Merchandise!, headed by Yuri Antoshkin.

FS Holding History FS Holding History

full-service provider

  • Design

    Create individual merchandise for the esports team fans, exclusive corporate gifts with a logo, or plush mascots

  • Distribution

    Located across the world: Hong Kong, Russia, Czech Republic, Ukraine

  • R&D

    Define the most popular brands and products through the demand analysis of the community

  • Fulfillment

    Simple and reliable order fulfillment service


    Production facilities in Europe, China, and CIS

  • Logistics

    Affordable worldwide shipping rates


    The highest quality standards (AQL) for every production lot

  • Retail & Marketing support

    Experience and many successful cases in our own retail stores help to provide marketing support for our partners